BA (Hons) International Events Management

Course Overview

The role of the events manager involves the coordination of expertise from a variety of fields. The BA (Hons) International Events Management degree aims to produce graduates who can engage with specialists in planning and executing a range of routine and complex events. Concert

This programme aims to equip students with the knowledge and skills relating to all the stages in the events management process through conceptualising and planning the project, and through operational, financial, economic and events marketing.

The international dimension is a theme running through all aspects of the course, and is underpinned by the two semesters of study abroad and the optional study of an international language.

Supporting Subjects

Students have a choice of relevant supporting elective subjects in:

Media Technology
Gastronomy
Writing for the Media
Economics of Tourism and Events
Design
Public Relations
Events and Luxury Brands
Service Marketing
Foreign Language

Programme Structure

The 3.5 year degree provides a management overview of all the main functional areas of business and the events industry.

The programme is structured into four themes:

The event operations theme provides the central and unifying core of the programme, and concentrates on exploring the events management industry and the range of approaches to service operations and management.
The business and management theme complements the events operations theme by providing the opportunity for students to gain knowledge and understanding of the essential business functions of marketing, human resource management and finance.
The international theme places the degree in the international realm by exposing students to other languages and cultures through optional foreign language study and a compulsory Study Period Abroad.
Through a range of electives the special studies for events managers theme provides opportunities for students to either extend their main studies in greater depth, or to explore further cognate studies related to their potential career destination.

Study Methods

Classroom study at EBS London is combined with practical opportunity. All undergraduate students complete a minimum of 36 weeks of work experience during the duration of the course, which provides hands-on experience in international business organisations. This experience is invaluable both in terms of a practical reference point to enrich the learning experience, and to enhance the employability of students upon graduation.

Languages are another key element of the BA (Hons) International Events Management degree; students can choose one language from our portfolio of nine, allowing them to build upon pre-existing linguistic skills or to study a new language at beginner level.

Business and language skills are combined during the compulsory Study Period Abroad. Choosing from over 75 partner universities worldwide, all undergraduate students spend two semesters overseas as part of their degree studies.

Degree Outcomes

After the successful completion of your studies you will have:

Gained your BA (Hons) International Events Management degree
Completed at least 36 weeks of invaluable work experience
Completed a one year Study Period Abroad (in either one or two countries)
Mastered a new language (optional)

Page last updated 10/26/2010